Marketing guru aims to make Smart Balance a billion-dollar brand
                                
                                
                                    (Newser) -
                                    Hailed as a marketing magician for successes with Healthy Choice and Tropicana, billion-dollar brand legend Steve Hughes is at it again, Fortune reports. Turning Smart Balance’s “good” cholesterol into an industry-leading line of spreads is the goal, though stiff competition, rocketing commodity prices, and strapped shoppers could work...