beverages – News Stories About beverages - Page 4

Dr Pepper Ads
Want You to Sip, Not Guzzle

Jul 28, 2008 11:31 AM CDT

Dr Pepper Ads Want You to Sip, Not Guzzle

New campaign says the soda tastes better when consumed slowly

(Newser) - Facing flagging sales, 123-year-old Dr Pepper is capitalizing on “scientific” research that suggests it tastes better when you drink it slowly, the Wall Street Journal reports. Dr Pepper’s marketers are launching a campaign using “fake doctors to deliver this quasi science,” says an ad exec. Basketballer...

Cup of Joe Getting Smaller

Jul 9, 2008 3:18 PM CDT

Cup of Joe Getting Smaller

Chicago coffee maker nixes 20-ounce drinks, for flavor's sake

(Newser) - One purveyor of fine coffee is drawing a line in the sand: Come Aug. 1, Chicago brewer and distributor Intelligentsia will phase out its 20-ounce option—or venti, per Starbucks lingo, the Chicago Tribune reports. Brewing such a large cup dilutes the proportions necessary for maximum flavor, Intelligentsia's CEO says,...

Distillers Like Taste
of Bourbon Boom

Jul 7, 2008 8:11 AM CDT

Distillers Like Taste of Bourbon Boom

Weak dollar, rising exports help fuel spike in sales

(Newser) - Kentucky bourbon is popular in the likes of Russia and China as drinkers worldwide flock to the US drink, the AP reports. A weak dollar, rising exports, and a bourbon trend among young Americans are also fueling the boom. "Younger consumers are interested in drinks that were, you might...

Gourmet Tea: The New Coffee

Apr 8, 2008 4:32 PM CDT

Gourmet Tea: The New Coffee

$300-a-pot brews not uncommon as Americans get back to their roots

(Newser) - Cappuccinos are commonplace, but new gourmands get their caffeine fix from tea. After falling out of favor during the Revolutionary War, tea is experiencing a comeback in the US; sales have tripled since 1990 and gourmet tea can cost thousands per pound. Portfolio pours a cupful of tips for would-be...

$600 Coffee 'Processed'
by Civets

Jul 13, 2007 5:49 AM CDT

$600 Coffee 'Processed' by Civets

Java-lovers' treat plucked from droppings of animals who gorge on beans

(Newser) - Move over, Starbucks. Hyper coffee connoisseurs are coughing up $600 for a pound of the world's priciest coffee, a blend plucked from the droppings of a civet, a small Indonesian mammal that forages for fresh coffee beans. Fans describe the taste of kopi luwak as earthy, with a note of...

What Do You Get When You Mix Pizza and Beer?

Jun 18, 2007 6:56 AM CDT

What Do You Get When You Mix Pizza and Beer?

He calls it pizza beer

(Newser) - In a garage in the exurbs of Chicago Tom Seefurth has labored quietly to develop, refine, bottle, and bring to market the ultimate beverage – pizza beer. With a head redolent with oregano, basil, tomatoes and, yes, garlic, he believes he has finally succeeded. And Seefurth has even found an...